Marshmallow consultant
Marshmallow and aerated candy development
Marshmallows are mostly air, which is what makes them hard to get right. I teach the aeration lab in the UW-Madison Candy Course and have developed vegan marshmallow and aerated gummy formats in industry.
- Free 30-minute call
- $149/hour
- Replies within 2 business days
Marshmallow consultant
What I help with
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Density
The same density, batch after batch.
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Foam stability
Foam that holds its structure through extruding or depositing.
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Gelling
Gelatin, gelatin-free and vegan marshmallows.
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Extruding and depositing
Ropes, shapes and deposited pieces that hold their form.
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Setting and drying
Curing times, crusting and surface stickiness.
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Shelf life
Marshmallows that stay soft and don’t shrink in the bag.
How it works
Four steps, starting with a free call
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Step 1: Send the form
Your name, email, company and what you make.
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Step 2: I reply within 2 business days
With a few questions and some times to talk.
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Step 3: A free 30-minute call
What you’re making and where it’s stuck.
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Step 4: An hours estimate, then the work
Once we agree on terms, we sign an NDA before you share formulas.
Background
Relevant experience
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Teaching
Aeration lab lecturer, UW-Madison Candy Course, since 2023.
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Kerry
Developed marshmallows and other candy formats for the confectionery industry and dietary supplements. Validated vegan products at scale.
Questions
What does a marshmallow consultant help with?
Getting density, texture and shelf life right, whether that’s a new marshmallow, a gelatin-free or vegan version, a fix for one that shrinks or weeps, or scaling up.
Can you make a vegan marshmallow?
Yes. Without gelatin the foam is built and set differently, so the process changes along with the recipe. It takes some development, and it’s worth doing carefully.
Why do my marshmallows shrink or get sticky?
Shrinking usually means the foam is losing air or water; stickiness usually means moisture at the surface. Both come back to the formula, the whipping and the drying, which is where we’d start.
Do you work on other aerated candy as a marshmallow consultant?
Yes. Nougat, aerated chews and other whipped candy use the same foam science, and I work on those too.